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NameK.J.Somaiya Institute of Management Studies and Research
Websitesimsr.somaiya.edu
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Contact Person : Dr. Kiran Sharma; Last Date for the submission of abstract : 43382; Description : The theme for 13th SIMSR Global Marketing Conference "MARKETING TO MILLENNIALS-Share, Like, Buy. Marketers need to understand that to reach this generational cohort, it is imperative to communicate & comprehend their experiences and preferences.
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